Pandora presents the perfect opportunity for your company’s message to be heard by the audiences that matter most. With the average user spending four hours per day on the platform, brand marketing through online radio has now become a compelling channel for businesses connect with their target audiences—without the intrusiveness inherent in other advertising platforms.

Source: https://www.semrush.com/blog/three-super-useful-tips-to-utilize-pandora-ads-and-grow-your-business/